Linktour Holds Pricing Details as It Gauges Italian EV Market Reaction
In a strategic move, Linktour Automotive has unveiled its five-configuration L6e and L7e lineup in Italy without immediately disclosing pricing or detailed delivery schedules. This decision suggests a period of market assessment, allowing the company to gauge consumer and media reaction before finalizing its commercial strategy.
The Italian market for micro and compact EVs includes competitors like the Citroën Ami and Microlino, each with established price points. By withholding its pricing, Linktour retains flexibility to position its vehicles competitively based on the perceived value of its advanced aluminum construction, customizable features, and performance specs. The configurations—Alumi, Alumi Plus, Alumi Pro for the L6e, and Alumi Elite and Alumi Elite+ for the L7e—indicate a clear tiered strategy to target different budgets.
The company stated that pricing “will be confirmed through local channels,” implying a decentralized approach that could adapt to regional market conditions. For potential customers and industry watchers, the final pricing will be a critical factor in determining whether Linktour’s promise of a lighter, smarter, and more sustainable urban vehicle can translate into commercial success in a price-sensitive segment.
Media Contact
Company Name: Linktour Automotive
Contact Person: Li Qingyi
Email: Send Email
City: Hefei
Country: China
Website: https://linktour-auto.com
