Iowanews Headlines

Mascot, NSW – February 9, 2026 – MADMIA has unveiled its latest range, the KPop Demon Hunters socks, inspired by K-pop visuals and character-driven design. The release reflects the brand’s continued focus on statement pieces that allow kids to express personality through colour, texture, and playful detail.

This new collection of crazy socks introduces three designs: KPop Demon Hunters Socks, KPop Derpy Socks, and KPop Golden Socks. Each style draws inspiration from the Demon Hunters universe. MADMIA positions the range for kids who enjoy bold fashion choices while parents look for comfort and durability.

The KPop Demon Hunters Socks feature a holographic Huntrix emblem paired with silver and pink star accents that reflect light with movement. The KPop Derpy Socks spotlight Derpy, a tiger character from the MADMIA universe, using purple and pink tones, electric blue demon patterns, and soft 3D ears with subtle glitter detail. The KPop Golden Socks present all three Huntrix girls across a vivid pink and purple base, finished with gold glitter lurex and dramatic fringe along the sides.

Tanja Filipovska, the founder of MADMIA, said the collection aligns with how kids engage with fashion today. “Kids are drawn to pieces that feel fun and expressive rather than plain. These socks allow them to bring that energy into everyday outfits, not just special events,” she said. “The Demon Hunters range shows how character design can sit comfortably within wearable fashion.”

The release strengthens MADMIA’s presence in the accessories market, where more shoppers are looking for funny socks in Australia. The Demon Hunters socks also sit alongside other themed products that appeal to kids and gift buyers searching for unique socks in Australia.

“Parents often want something practical, while kids want excitement. This collection brings both together through strong visuals, soft materials, and thoughtful construction. That balance drives our approach across the brand,” Tanja said.

MADMIA has built a global following with over one million happy customers. Beyond K-pop styles, the brand offers collections inspired by Barbie, Disney, Hello Kitty, and more. This wide range has helped position MADMIA as a go-to choice for families searching for the best socks for kids in Australia.

The second drop of the K-pop Demon Hunters socks is available on pre order, with an estimated dispatch date of 25 February. MADMIA offers free shipping of their novelty socks in Australia, the USA, and the EU on all orders over $75.00 AUD. Customers may return items within 30 days if products remain unused and in original condition.

About Company:

MADMIA is an Australian-based brand dedicated to creating crazy socks that are bold, unique, and full of personality. With designs that inspire happiness and self-expression, MADMIA is redefining the way people wear socks. Visit https://www.madmia.com/

Media Contact
Company Name: MADMIA
Contact Person: Tanja Filipovska
Email: Send Email
Phone: +61 410 804 085
Address:10 Ossary St
City: Mascot
State: NSW
Country: Australia
Website: https://www.madmia.com/